Phase 3 of 4
Google Campaigns and Social Media Lead Generation
Attract More Leads With Pay-Per-Click Ads. With digital marketing and lead generation, you can convey your brand’s message in a way your consumers prefer. It is a direct and personalized way of connecting with your consumers to promote your services and products.
Advertise with Google Campaigns
Google AdWords is very affordable for lead generation. We can choose various keyword phrases to target their audience. These targeted keywords can increase traffic and increase sales, as previously stated. It is one of the most well-known advertising mediums online today. So why is it used by businesses to increase sales?
Google AdWords is highly flexible. Businesses can run tests and track performance in real-time. This makes it easy to adjust pricing and tracking parameters to ensure maximum results from the advertising dollars spent. Running test campaigns on Google AdWords is very cost-effective and can increase sales and profits.
Google AdWords is the preferred lead generation for websites because it is simple and relatively free to run. It allows for a high return on investment. Businesses can run tests and track their click-through rates, leads, and revenue. All of this can help determine whether or not to run Google AdWords.
Advertise with Twitter Campaigns
Twitter offers various tools for lead generation that you can use in order to target people properly. For instance, you can use retweets and mentions in order to increase your popularity and visibility. Twitter can be described as a microblogging platform where you can easily interact with your clients and customers in just a few clicks. This website has already captured a large part of the advertising market and if you wish to make more money online, then you should definitely take notice of the website’s presence.
With just a few clicks, you can already interact with your target market and drive massive amounts of traffic to your site. This is what is called a “micro campaign”. The good thing about this option is that you will only be charged for the number of clicks that your ads get. This means that you don’t have to pay for people to see your ad because they saw it. You only pay when someone clicks on it. If you have a high conversion rate, then you will definitely increase your sales and income.
Advertise with Instagram Ads
The most important factor when considering your options for lead generation on Instagram is demographics. What do I mean by that? Simply put, the platform is very targeted in terms of age, gender and location. This ensures that users who are most likely to be interested in your product or service will be the ones that see your advertisements. The Instagram application has a very user-friendly interface, so it makes it very easy to promote your store.
Many companies are gearing up to advertise on popular social platforms, in hopes of reaching a wide range of customers. If you are planning on Lead generation using Instagram, you need to first know what makes it so special and how you can benefit from advertising on this site. To do that, you need to understand exactly how Instagram advertising works.
Advertise with Facebook Ads
Facebook has an intuitive interface For lead generation where you can easily track your advertisement’s visibility and performance across the globe. If you want to increase your revenue with your online business, this is one advertising network you can’t afford to miss out on. Facebook allows you to create ad targeting campaigns for each specific group or geography.
A good ad targeting campaign will increase your revenue by targeting your ads towards the right audience at the right time. Facebook’s market share for digital advertising is close to 20%, making it one of the single largest options for advertising, behind only Google
Lead Generation with Email Marketing
Email mailing with Active Campaign will increase your traffic which will increase your sales conversions. The more people you can bring to your site the more money you can potentially earn. This is the reason why email marketing is the most important part of your online business; it is the most powerful tool to make serious money online.
If you do not run an active campaign then you are losing out on potentially a lot of money.